Are you a freelancer? Or an entrepreneur? Or an employee?
Irrespective of who you are, who doesn’t want to know how to make an irresistible offer?
The benefits are innumerable. If you want to make an irresistible offer that others can’t ignore, this post is for you. Let’s get started.
Common Mistakes While Making an Offer
Before learning to create an irresistible offer, it is important to know the common pitfalls. So, I am writing first about the common mistakes. I made some mistakes and even today made one mistake, So I started writing this blog post.
As you know, I am the master of mistakes and learning from them. I made a lot of mistakes and listed them down.
1. Not listening and talking too much
When you are making an offer, you must know the situation of the other party. Only then will you be able to make a better offer. But the majority doesn’t pay much attention to knowing the other party better and spill their knowledge.
2. Offering too much for nothing
When you are underpaid, you end up feeling miserable. And it will be a win-lose situation which is not our desired outcome. I have been there, and I know how it feels to be paid less than what you are offering.
3. Focusing on the price, not value
Have you ever spent so much money on something more than what you had thought just because of the value you are going to get? You might have spent.
Okay, shall I give you one more reason? iPhone is one of the costliest phones, but sales happen to like hotcakes. What is the reason? Company stresses only on the value and people buy it.
4. Making promises that you can’t keep
Underpromising and overdelivering is always the best policy. The outcome of the reverse is also completely reverse. You will end up in a disaster if you can’t deliver the promises you make to others.
5. Arguing with a potential customer
Having different perceptions is quite common. But just because the person is so stubborn on his quite contrasting views, you shouldn’t involve in arguments with them. Otherwise, you will lose his connection, and he will also spread negativity about you because of his bad experience.
6. Not doing your homework
When you don’t study about the prospect, you won’t understand him better. So the chances of closing the deal or proposal will be less. If they sense that you don’t even know them, forget about the deal.
7. Not speaking with the decision-makers
Identifying the decision-maker is a skill. And there will be people who project themselves as decision-makers though they are not. If you spend your energy with them, it is nothing but wasting your time which you can spend on something else.
I have added only the mistakes I have committed so far in my life while dealing with clients in different business models. There are incidents where normal conversations turned to be heated arguments with the clients as well. And also, situations where I present the benefits of my offering very well, but the other party turns out to be not a decision-maker.
I have added only the mistakes I have committed so far in my life while dealing with clients in different business models. There are incidents where normal conversations turned to be heated arguments with the clients as well. And also, situations where I present the benefits of my offering very well, but the other party turns out to be not a decision-maker.
If you avoid these common pitfalls, you can leverage the power of making an irresistible offer. Let’s focus on it.
How to Make an Irresistible Offer that Others can’t Ignore
Out of all the mistakes and the recent ones, I can say that I cracked the code to make an irresistible offer. First, I will give you a gist of what happened when we gave strategy consultation to a big client to close the deal.
We had two calls with the clients, wherein the second call, we were at the edge of losing the client as well. But somehow, we got the client back, and he agreed to buy a tool that costs 1000$ per annum.
What we missed before and how we got him to agree to spend 1000$ for a tool.
One Question the Other Party has When Negotiating Regarding a Deal
If you understand this one thing, getting a job or cracking a client or making business collaborations becomes effortless. If you seek a job, you will have the upper hand if you follow the core of this blog post.
Everyone is bothered about only what they get out of any association or collaboration or deal — anything for that matter that involves two different parties.
If you can’t show them what they expect, even if you show them your command over the subject of expertise, it won’t help you much.
In the first call, we didn’t research the client’s business much, so we had to schedule another call with great difficulty.
We covered all voids when preparing for the second call. However, we fell into the same loop of sharing the strategy part, this time very clearly, regarding which the client is least concerned.
Finally, the client mentioned what he expected us to say. We forgot to mention that as we missed it in the flow. And one of our teammates took over the speaking part and conveyed how we are going to help the client with his objectives. Finally, the client got impressed and agreed to spend on a tool that helps get things done seamlessly.
Crux
Sometimes, we assume we understood the other party well by putting in their shoes. But we may miss key details and focus our energies on pseudo truths. The same happened with us. We did everything correctly. But we missed communicating better at the beginning of the second call.
To place yourself better in the shoes of the other party, get into role play with your buddies and brainstorm. In this way, you won’t miss their expectations and spend your energy on communicating the benefits they will get from the collaboration.
If you follow this, you can make an irresistible offer that others can’t ignore.
I hope you found this article helpful. What did you like the most? Could you please share your thoughts by commenting below? It would mean the world to me and give me the motivation to write such articles often.
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